We have a combined 25 years of experience building local, regional, and national brands that you know and love. We have worked client side and have agency experience which gives us a unique perspective on strategically growing your brand. We are data driven and can see through the noise and chaos to help you hone in on what your brand needs to make it grow. We are cross platform experts in strategy and execution.
Brands We Have Worked With
You know you need to run ads for your business, but have no idea how to set it up or where to start. Let us use our years of experience setting up campaigns to raise awareness for your products and services. Let us know what your objectives and budgets are and we will take care of the rest!
Ad Spend Optimization
High cost “Cost Per Acquisition’s”? No clue what a CPM is? Let us optimize your ad spend and help you get more for your money. When you have a business with a limited budget, every penny spent needs to be spent wisely.
Do you use one of the large Ad Agencies and need help reigning them in? We have experience working with Young and Rubicam, Saatchi & Saatchi, Wieden Kennedy, Leo Burnett, and Omnicom. We also have a lot of experience working client side and know how to manage third party agencies. Let us interface with them and do the heavy lifting for your team to get your company the results you seek!
We have years of experience selling millions of dollars per year of products on Amazon through Amazon Vendor Central, Amazon Seller Central, and Merchant Fulfilled programs. We are well versed in setting up and running campaigns in Amazon Marketing Services, Amazon Media Group, and developing A+ content for product detail pages.
You have an idea for a new product, brand, or service, and aren’t quite sure how to connect all the dots to create a unified look and feel that is on message for your brand? Let us help, we have helped startups create a strong iconic look and unique feel for their brand that their customers can quickly recognize.
So you have your brand, what do you do with it now? What is the best way to get the word out and how do you identify the next steps to take your brand to the next level? Let us help out with that, we can develop a strategic roadmap for your brand’s future!
Budget’s don’t have to be scary! We have years of having P&L responsibility and managing EBITDA and cashflow. Let us help you setup a budget and help you maintain it month after month. A company with strong cash flow is a company that has the ammo needed to intelligently grow revenues while also protecting and growing your bottom line.
Looking to expand your business into new channels or to develop a partnership with another brand? We can help you facilitate that with creative options that you can use to grow your brand!
Every thing that everyone does these days generates data, let us organize the chaos and glean insights from your data to give you a competitive advantage.
Time to play hardball! Let us negotiate your contracts with vendors or clients. We have years of experience doing so and always work to get favorable terms.
You have a great product or service, now is the time to convey the message about what makes your product so awesome! Let us help you out!
Financial Planning and Analysis
Good forecasting and a strong understanding of your income statement are at the heart of any business with a healthy bottom line. Let us help you understand your operations performance and guide you to an outstanding P&L!
You have different departments and agencies all working hard and doing their best to support your business, but sometimes these disparate areas operate in silos. Let us get your organization on the same page and open the lines of communication so everyone is on the same page working towards the same goals!
Market Assessment & Planning
You need a quantitative and qualitative understanding of a market to efficiently and successfully launch a campaign, product, service, or brand. Let us do the research and help you discover the market size in terms of volume and value. We will also help you gain an understanding of the customer segments, purchase cycles, competitive analysis, barriers to entry, and any other things you may need to know when determining the when, where, and how of your business after you have figured out the what.
You need a long term game plan to reach prospective consumers and convert them into paying customers. The right way to get in front of your customers today won’t necessarily be the best way to get in front of them next year. Let us help you build out the road map and set you up for long term success with your brand!
Mix Modeling & Optimization
What KPIs do you need to be looking at? ROI? ROAS? CAP? WTF? You have some marketing running, but how do you know it’s working and how do you know what to attribute to your sales? We can analyze the data from your campaigns and efforts to help you understand what is having the biggest impact in driving customers to purchase and we can make adjustments to get you more of what works and less of what doesn’t. This information can be used to help you create sales forecasts, ad spends, inventory and production and develop key performance indicators such as Return On Investments, Return On Ad Spend, Cost Per Acquisition. We will help you learn and understand the What/Where The Funds should go!
Media Strategy & Optimization
So you know you need marketing and you have the message, but how do you know the best and most cost effective way to deliver it? A media strategy will determine the best combination of channels and tactics to reach your consumers and achieve your campaign’s goals and objectives. This is not a set it and forget it endeavor, once you have your media running we will need to analyze the data and make adjustments to optimize your spend.
Out Of Home
OOH or Out of Home is a type of media that reaches your customers outside of their homes… This can be billboards, bus shelters, benches, wrapped buildings, wrapped buses, media placed inside of stadiums or arenas, or anything else you see that is not served to you via your phone, tv, or computer. We are experts in coming up with a strategy and plan for Out Of Home along with negotiating a below rate card fee for it.
Packaging & Merchandising
We have years of experience designing and developing packaging for fast moving consumer packaged goods and developing point of sale materials to help merchandise your products. We also develop merchandising programs and points of interruption that will get your products in the consumers basket.
Let us use our experience with Demand Side Platforms to ensure that your ad spend is only paying for advertising that is delivered to the right people at the right time. We have experience with both Open Marketplace and Private Marketplace inventory and can also do spot buying. We will develop the right objectives for your campaigns and optimize your impressions based on what reach and frequency is needed to make your campaign succeed.
Print Distribution & Optimization
While digital is an important part of today’s media landscape, traditional print is not dead and can still be ahigh impact way to reach consumers. Let us setup a print strategy for you that can effectively utilize newspapers, magazines, posters, direct mail, or circulars. We can get you placement in national, regional, or local publications that are
Business Process Modeling & Improvement
Does your organization do things the same way they have always been done, without taking the time to step back and see if it is the most effective way of doing things? Let us help you identify, analyze, and improve your business processes. We will map a process out and define what your business does, who is responsible for these actions, what standard or best practices should be maintained, and how success is defined.
Our team at Pandamonium Labs is a supergroup. We began our careers as unpaid interns and college students participating in competitions, and worked our way up the corporate ladder to our current positions as business and marketing executives. We have experience working at companies ranging in size from small startups you have never heard of to publicly traded companies that are in your investment portfolio. This range of experience gives us the unique perspective of understanding how and what your employees think and feel about all aspects of an organization depending on where they are on the org chart. Let us help you to develop a winning team where everyone is working towards the same goals.
Test & Learn Planning
Point Of Sale Collateral
Do you sell products in retail? We can develop collateral that grabs consumers attention while they are shopping in store and educates them on your products and leads to higher conversions.
Need a website? We have years of building websites using best practices and staying within a clients budget. Reach out and let us know what you are looking for and we can get your brand online!
We can build an eCommerce site for you and optimize your site so you can be up and selling quickly. We have generated millions of dollars of revenue in eCommerce and have the tools and strategies needed to help you grow your online business.
We have experience running social media accounts and developing assets and strategies for many large brands, let us help you grow your social media presence!